With all the hullabaloo about speculation, an amateur investor can assume that Wall Street is strictly for gamblers. A long-term investor can get better results in the stock market than elsewhere, provided you follow a few fairly simple rules.
Compare owning stock with driving a car. Every year cars, trucks, and their drivers cause a fantastic number of deaths and personal injuries, not to mention property damage. The great majority of drivers are careful at least nearly all of the time. Most accidents are caused by a comparatively small number of careless and reckless drivers.
A cautious person, knowing that he or his family may be the victims of the next accident, could conceivably protect himself by refusing to use highways, the riskiest roads. But we continue to drive and we mentally deal with the risk.
On Wall Street, speculators, despite the commotion they raise, are only a small minority, like reckless drivers on highways. And in contrast to the highway problem, a cautious amateur can invest in such a manner that he runs little risk of having his finances wrecked by gamblers.
Traditionally, owning a business involves serious risk, sometimes complete failure. An investor, knowing the instances of bad results in small business ventures, may assume that in buying corporate stock he must expect to run somewhat comparable risks, and so he makes no attempt to learn how to reduce the danger. Apparently a great many shareholders have attitudes more or less like this. They may not want to gamble, but they don’t bother to learn whether it can be avoided.
An amateur, wanting to avoid gambling in stock, must do some studying. The main ideas for lowering risks are:
Your reaction to these ways of reducing risk may be: “Those are nice ideas for an investor with considerable capital, but they are impractical with only small savings. Trading fees are a high percentage on a small transaction, so a small investor cannot afford to make a large number of small purchases and sales. Also, the fee for first-class advice is too high for an ordinary investor to pay.”
This complaint is valid, provided the investor insists on owning stock in the customary old way — that is, being a direct owner of stock in corporations. But mutual funds, the open-end type of investment companies, make it quite practical for an investor with only small savings to use every one of the ideas listed above for lowering the risks of owning stock. This statement is be expanded throughout this site.